The Strategic Public Affairs and Government Relations training course, covers the overall techniques and practices for engaging with Policymakers as part of a systematic strategy to influence Government Policy and Shape Legislation. This training course will allow participants to learn how to bring into play those Practices in a number of areas, to promote the public image of the organization through the promotion of a single cause or thought.
It will also help delegates to know how to generate Media Coverage and Campaigns for leverage in Government Relations. This training course will address the Lobbying practice in a comprehensive manner, with its various Frameworks and their applicability on different situations. The class will end by discussing the key factors that could impact the success of Public Affairs Training courses during its implementation.